Consumers perceived value, attitude on food with traceability system and purchase intention: An example of MOS Burger

碩士 === 中國文化大學 === 觀光事業研究所 === 98 === More and more corporates pay attention to social responsibility such as environmentally-friendly practices, community support, health and safety. Consumers concern food safety more when they dining out dueing to the international foot and mouth disease, mad...

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Bibliographic Details
Main Authors: Shih-Han Huang, 黃詩涵
Other Authors: Yu-Ping Wei
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/30852233875126237100