Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload

Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload

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碩士 === 國立政治大學 === 企業管理研究所 === 94 ===

Bibliographic Details
Main Authors: Chou, Chi-Yun, 周起筠
Other Authors: Bei, Lien-Ti
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/35769480346930320179
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spelling ndltd-TW-094NCCU51210172016-06-01T04:15:06Z http://ndltd.ncl.edu.tw/handle/35769480346930320179 Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload 極大化與滿足化消費者在資訊超載下的決策模式與購後認知失調探討 Chou, Chi-Yun 周起筠 碩士 國立政治大學 企業管理研究所 94 Bei, Lien-Ti 別蓮蒂 2006 學位論文 ; thesis 126 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立政治大學 === 企業管理研究所 === 94 ===
author2 Bei, Lien-Ti
author_facet Bei, Lien-Ti
Chou, Chi-Yun
周起筠
author Chou, Chi-Yun
周起筠
spellingShingle Chou, Chi-Yun
周起筠
Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload
author_sort Chou, Chi-Yun
title Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload
title_short Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload
title_full Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload
title_fullStr Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload
title_full_unstemmed Consumer Decision Rules and Post-consumption Dissonance of Maximizer versus Satisficer under the Situation of Information Overload
title_sort consumer decision rules and post-consumption dissonance of maximizer versus satisficer under the situation of information overload
publishDate 2006
url http://ndltd.ncl.edu.tw/handle/35769480346930320179
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