An international industry perspective of tourism to post-apartheid South Africa: Implications for marketing management
South Africa is now a democratic state and is being accepted in the community of nations. It has been shown that tourism can make a significant contribution to the development of this country by providing employment, contributing to foreign exchange earnings and by increased economic activity. The a...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AOSIS
1996-09-01
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| Series: | South African Journal of Business Management |
| Online Access: | https://sajbm.org/index.php/sajbm/article/view/807 |