Pupillometry of taste: Methodological guide – from acquisition to data processing - and toolbox for MATLAB
The food sensory science community has recently shown an increasing interest towards the measurement of emotions induced by product consumption. In this paper, we propose a standard method to objectively and quantitatively explore emotions in tasting situations through measurement and analys...
Main Authors: | , , , , , |
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Format: | Article |
Language: | English |
Published: |
Université d'Ottawa
2014-09-01
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Series: | Tutorials in Quantitative Methods for Psychology |
Subjects: | |
Online Access: | http://www.tqmp.org/RegularArticles/vol10-2/p179/p179.pdf |
Summary: | The food sensory science community has recently shown an increasing interest towards the measurement of emotions induced by product consumption. In this paper, we propose a standard method to objectively and quantitatively explore emotions in tasting situations through measurement and analysis of pupil diameter. Pupillometry is a well-knownmethod for investigating cognitive load and emotional effects. However, since a standard method to analyze pupil response data is lacking, we provide here a guided methodology, from data acquisition to dataprocessing. An example of an application is also provided. The advantages and major drawbacks of this method are discussed.
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ISSN: | 1913-4126 |