Market Orientation in NGDOs: Construction of a Scale Focused on Their Stakeholders

by Víctor Valero-Amaro, Clementina Galera-Casquet, María Jesús Barroso-Méndez
Published 2019-08-01

Influence of Partner Characteristics and Relational Capital on the Success of Business/Nonprofit Organization Partnerships

by María Jesús Barroso-Méndez, Clementina Galera-Casquet, Víctor Valero-Amaro, María Teresa Nevado-Gil
Published 2020-01-01

Antecedents of Relationship Learning in Business-Non-Profit Organization Collaboration Agreements

by María Jesús Barroso-Méndez, Clementina Galera-Casquet, Víctor Valero-Amaro, María Teresa Nevado-Gil
Published 2019-12-01

Does the Product Type Influence on Attitudes Toward Cause-Related Marketing?

by M. Mercedes Galan-Ladero, Clementina Galera-Casquet, Victor Valero-Amaro, M. Jesus Barroso-Mendez
Published 2013-05-01