Cross-cultural study about cyborg market acceptance: Japan versus Spain

by Kiyoshi Murata, Mario Arias-Oliva, Jorge Pelegrín-Borondo
Published 2019-09-01

Variables Influencing Cryptocurrency Use: A Technology Acceptance Model in Spain

by Mario Arias-Oliva, Jorge Pelegrín-Borondo, Gustavo Matías-Clavero
Published 2019-03-01

Fuzzy Set Qualitative Comparative Analysis of Factors Influencing the Use of Cryptocurrencies in Spanish Households

by Mario Arias-Oliva, Jorge de Andrés-Sánchez, Jorge Pelegrín-Borondo
Published 2021-02-01

Comparison of Spa Choice between Wellness Tourists and Healthcare/Medical Tourists

by Jorge Pelegrín-Borondo, Noelia Araújo-Vila, Jose A. Fraiz-Brea
Published 2020-12-01

Applying the UTAUT2 Model to a Non-Technological Service: The Case of Spa Tourism

by Noelia Araújo Vila, Jose Antonio Fraiz Brea, Jorge Pelegrín Borondo
Published 2021-01-01

Robots in education: a Jordanian university case study

by Ala Almahameed, Dana AlShwayat, Mario Arias-Oliva, Jorge Pelegrín-Borondo
Published 2020-08-01

Motivations for choosing brick-and-mortar stores between urban commerce and shopping centers: the case of Logroño retail

by Yolanda Sierra-Murillo, Jorge Pelegrín-Borondo, Cristina Olarte-Pascual, Natalia Medrano
Published 2019-05-01

Key Factors for In-Store Smartphone Use in an Omnichannel Experience: Millennials vs. Nonmillennials

by Ana Mosquera, Emma Juaneda-Ayensa, Cristina Olarte-Pascual, Jorge Pelegrín-Borondo
Published 2018-01-01

Editorial: Omnichannel Customer Behavior: New Questions in the Age of Agility

by Eva Reinares-Lara, Cristina Olarte-Pascual, Jorge Pelegrín-Borondo, Gwenaëlle Oruezabala
Published 2021-09-01

GAME OF THRONES IN CLASS (EPISODE 2). ¿IMPROVING GAMIFICATION REDUCES AMOTIVATION AND INCREASES SERVICE QUALITY IN CLASS?

by Jorge Pelegrín-Borondo, Yolanda Sierra-Murillo, Alba García-Milon, Cristina Olarte-Pascual
Published 2021-08-01

GAME OF THRONES IN CLASS. EFFECT OF GAMIFICATION ON AMOTIVATION AND PERCEIVED QUALITY

by Jorge Pelegrín-Borondo, Yolanda Sierra-Murillo, Cristina Olarte-Pascual, Alba García-Milon
Published 2020-04-01

From a Science Fiction to the Reality

by Kiyoshi Murata, Andrew A Adams, Yasunori Fukuta, Yohko Orito, Mario Arias-Oliva, Jorge Pelegrin-Borondo
Published 2017-10-01