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Showing 121 - 140 results of 712 for search 'SPONSORSHIP MANAGEMENT', query time: 0.27s Refine Results
  1. 121
    A Study of Corporate Sponsorship on Sport Events－Taking High School Basketball League as an Example
    by Wang,Shuo, 王碩
    Published 2016
    “.... The research method was interview through key respondents, who were chosen by the relative business managers...”
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  2. 122
    Finding nexus between sport sponsorship transaction and corporate governance principles, namely (accountability and transparency)
    by Mdekazi, Mphumzi J.
    Published 2015
    Subjects: “...Sponsorship...”
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  3. 123
    Identifying influencers on Instagram : Important factors to consider when identifying influencers to use for sponsorships and collaborations
    Subjects: “...Sponsorships...”
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  4. 124
    The value drivers of investing in sport-based corporate social responsibility initiatives
    by Ngwenya, Zanele Ziphelele
    Published 2013
    Subjects: “...Sponsorship...”
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  5. 125
    Konsumentuppfattning av livsmedelsbutikers sponsringsaktivitet
    by Sundström, Lisa, Mårtensson, Tim
    Published 2020
    Subjects: “...Sponsorship...”
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  6. 126
    Brand Sponsorship and Social Media. Coca Cola and Carlsberg Illustrated with an Example of the European Football Championship 2016
    by Marcin Komańda
    Published 2017-06-01
    Subjects: “...CocaCola, Carlsberg, brand, social, media, sponsorship...”
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    Article
  7. 127
    Sport Sponsorship Match-Up Effect on Consumer Based Brand Equity: An Application of the Schematic Information Process
    “...There has not been a great deal of research undertaken to explore the impact of sport sponsorship...”
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  8. 128
    The role of sponsorship marketing in the integrated marketing communication programme with reference to the German insurance company Cosmos Direkt
    by Jantzen, Elke Simone
    Published 2012
    Subjects: “...Corporate sponsorship...”
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  9. 129
    A Study of the Relationship between Business International Sports Sponsorship and Consumer’s Brand Equity under Globalization
    by Po-Yang Hsiao, 蕭博陽
    Published 2009
    “... created its brand in Taiwan. It has managed to grow from an OEM enterprise to build its own brand through...”
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  10. 130
    REVISTA INTERNACIONAL DE RELACIONES PÚBLICLa gestión cultural y del ocio como estrategia de relación con los públicos / Cultural and entertainment management as a strategy of public relation
    Subjects: “...Patrocinio / Sponsorship...”
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    Article
  11. 131
    How does sponsorship of a high-involvement sports event mark the sponsor brand? An application to public institutions
    “...Management Letters/Cuadernos de Gestión...”
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    Article
  12. 132
    Effect of proactive personality in the relationship between organizational sponsorship and career success of managerial staff in large manufacturing firms in Kenya
    Subjects: “...organizational sponsorship...”
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    Article
  13. 133
    A Research on the Impacts of CSR Sponsorship on Brand Equity and Consumer Purchase Intention-Perceived Fit as the Moderating Variable
    by Shi-Lun Lo, 羅世倫
    Published 2008
    “... the concern between corporate social responsibility (CSR) and earning management (EM) (Hsiang, Chung and, Feng...”
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  14. 134
    EL FONDO DE EDUCACIÓN Y PROMOCIÓN EN COOPERATIVAS DE CRÉDITO: GESTIÓN CON O SIN UNA FUNDACIÓN / THE EDUCATION, TRAININIG AND DEVELOPMENT FUND IN CREDIT COOPERATIVES: MANAGEMENT, THROUGH OR NOT, A FOUNDATION
    by Agustín ROMERO CIVERA
    Published 2010-01-01
    Subjects: “...sponsorships...”
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    Article
  15. 135
    Using Esports Efficiently to Enhance and Extend Brand Perceptions – A Literature Review
    Subjects: “...sponsorship...”
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    Article
  16. 136
    Comparison of Continuing Pharmacy Education Programs; Industry Versus Non-Industry Sponsored
    by Wilkins, Melissa, Fisher, Jamison
    Published 2008
    Subjects: “...Sponsorship...”
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  17. 137
    What Factors Affect a Consumer’s Purchase Decisions and Perceptions of Sponsored Products in Esports Within Sweden?
    by Charraud, Jocelyn, Widell, Marcus
    Published 2019
    Subjects: “...sponsorship...”
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  18. 138
    Merchandising and Licensing to Improve Brand Equity. The Coca-Cola Case
    by Fabio Albanese
    Published 2001-06-01
    Subjects: “...brand management...”
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    Article
  19. 139
    Selected marketing and human resources variables influencing sponsorship initiatives within corporate businesses :a South African perspective
    by Kruger, Elda
    Published 2011
    “...:407-417). Because of the important effect of sponsorship, marketing managers seek clarity in respect...”
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  20. 140
    Influencia del alineamiento estratégico en el éxito del patrocinio: Estudio empírico del patrocinio en el sector de la automoción en España.
    by Torres Pérez, Diego
    Published 2008
    Subjects: “...Sponsorship...”
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    Doctoral Thesis
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