Generation of an Interval Metric Scale to Measure Attitude

This article discusses issues of scales in measuring attitude, demonstrates how a metric scale can be generated based on three main features, and presents results from a repeated measurement survey to verify the generated scale. The design of the generated metric scale is introduced and named Ruler...

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Bibliographic Details
Main Authors: Janor, RM (Author), Yusoff, R (Author)
Format: Article
Language:English
Online Access:View Fulltext in Publisher