Wanting to be great and better but not average: on the pancultural desire for self-enhancing and self-improving feedback
What is the nature of self-evaluation motives? The relativist perspective suggests that self-evaluation motives vary culturally, with self-enhancement developing in Western culture and self-effacement and self-improvement developing in East Asian culture. The universalist perspective suggests that s...
Main Authors: | Gaertner, Lowell (Author), Sedikides, Constantine (Author), Cai, Huajian (Author) |
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Format: | Article |
Language: | English |
Published: |
2012-05.
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Subjects: | |
Online Access: | Get fulltext |
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