Consumer Perceptions of Online Shopping and Willingness to Use Pick-Up Points: A Case Study of Morocco

The use of pick-up points by consumers is one of the most developed areas of research in the literature on last-mile logistics over the last decade. In this regard, several researchers have attempted to expose the factors that influence consumers’ online shopping behavior and their willingness to us...

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Bibliographic Details
Main Authors: Benbba, B. (Author), Chakir, L. (Author), El Andaloussi, Z. (Author), El Moussaoui, A.E (Author), El Moussaoui, T. (Author), Jaegler, A. (Author)
Format: Article
Language:English
Published: MDPI 2023
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