Consumer demand information as a re-balancing tool for power asymmetry between food retailers and suppliers
This conceptual paper presents a model that may be used to redress the power balance between retailers and suppliers in the supply chain through better information symmetry and mutual dependence. It explores power dependence and resource dependence theories to conceptualise the use of demand informa...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
FrancoAngeli
2021
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Subjects: | |
Online Access: | View Fulltext in Publisher |