Acceptability-based Brand Color Tolerance, A Case Study
The Pantone R Formula Guide (or Guide), printed using specially-formulated inks on specified substrates, has been used widely by brands to specify brand color aims. While the Guide is silent on brand color tolerance, there are two competing criteria that influence the brand color tolerance, i.e., pe...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Society for Imaging Science and Technology
2022
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| Subjects: | |
| Online Access: | View Fulltext in Publisher |