Brand preferences in Muslimah fashion industries: An insight of framework development and research implications

Purpose: The purpose of this research is to have better insight regarding come out with a conceptual framework in studying the brand preference in Islamic Muslimah fashion industry development.Muslimah fashion industries are areas that have attracted attention, especially after the recent wave among...

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Bibliographic Details
Main Authors: Amer, A. (Author), Aziz, N.A.A (Author), Ibrahim, I. (Author), Md.Jani, S.H (Author)
Format: Article
Language:English
Published: Gyandhara International Academic Publications 2019
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