Clustering Merchants and Accurate Marketing of Products Using the Segmentation Tree Vector Space Model
Using social commerce users as the data source, a reasonable and effective interest expression mechanism is used to construct an interest graph of sample users to achieve the purpose of clustering merchants and users as well as realizing accurate marketing of products. By introducing an improved vec...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Hindawi Limited
2022
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| Subjects: | |
| Online Access: | View Fulltext in Publisher |