Toward A Theory on the Reproduction of Social Innovations in Subsistence Marketplaces
Social innovations and their diffusion are critical in bridging the multiplicity of deprivations experienced by those in subsistence contexts. Yet they often do not diffuse as expected. To better understand this prevalent problem, this article develops a theory of diffusion that explains the reprodu...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Blackwell Publishing Ltd
2019
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Subjects: | |
Online Access: | View Fulltext in Publisher |