Branding Strategies of Private International Schools in India
Private international schools in India are considered by many to be a quality brand. They have grown rapidly leading to competition among schools for student enrollments. The purpose of this case study was to explore the branding strategies used by leaders of Indian private international schools. Th...
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| Format: | Others |
| Language: | en |
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ScholarWorks
2016
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| Online Access: | https://scholarworks.waldenu.edu/dissertations/2589 https://scholarworks.waldenu.edu/cgi/viewcontent.cgi?article=3692&context=dissertations |