Relations between national culture dimensions the supplier integration in the product-process-supply chain triad: case study of the modular consortium
In the rapid pace of globalization and new market competition, the New Product Development (NPD) and the Supply Chain Management (SCM) represent today a frontier to obtain competitive advantages to companies. One interface between NPD and the SCM, the Supplier Integration (SI) has proved to be effec...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en |
| Published: |
Biblioteca Digitais de Teses e Dissertações da USP
2015
|
| Subjects: | |
| Online Access: | http://www.teses.usp.br/teses/disponiveis/18/18157/tde-16122015-105642/ |