Religious Television and New Technologies: Managing Change in the Broadcast Environment

This study examines the process of technological change in the religious television environment. The study also focuses on managerial response to said change. Through the use of a survey instrument, a quantitative examination is given, illustrating a managerial embrace of change principles, a positi...

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Bibliographic Details
Main Author: Upchurch, Jeremy Eugene
Other Authors: Albarran, Alan B.
Format: Others
Language:English
Published: University of North Texas 2006
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc5336/