Influences on the Hispanic Woman's Selection of Work and Social Activity Apparel

This study investigated significant influences including Hispanicness, traditionalism and demographic characteristics on Hispanic women's purchase behavior when selecting work and social activity apparel. A sample of 114 Hispanic women from a Hispanic professional organization or businesses in...

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Bibliographic Details
Main Author: Sifuentes, D. Ileana
Other Authors: Forney, Judith Anne Cardona, 1949-
Format: Others
Language:English
Published: University of North Texas 1994
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc500594/