Profile Development of Commenters Versus Non-Commenters on International Marketing Questionnaires

The objectives of this dissertation were to: (1) discover whether commenters and non-commenters on an international marketing questionnaire differ based on sociodemographic, nationality, and personality characteristics; (2) determine whether commenters with greater life satisfaction are more likely...

Full description

Bibliographic Details
Main Author: Knauber, Ines
Other Authors: Crawford, John C.
Format: Others
Language:English
Published: North Texas State University 1987
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc330948/