Insights into the Complex Relationship between Independent Manufacturers' Representatives and Their Principals
Independent manufacturers' representatives (IMRs) are companies that sell products on behalf of manufacturers (principals), typically on a commission basis. IMRs offer principals specialized knowledge about product areas or markets, and they can function as attractive supplements or replacement...
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Format: | Others |
Language: | English |
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University of North Texas
2020
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Online Access: | https://digital.library.unt.edu/ark:/67531/metadc1707323/ |