The Effects of Price and Durability on Individual Discounting Functions When Purchasing Hypothetical Goods in a Simulated Internet Store
Online shopping has rapidly expanded in the last decade. Online shopping necessarily imposes delays on all transactions. Behavior analysis has long studied the effects of delay on choice. Additionally, a number of researchers are beginning to study consumer behavior using a behavior-analytic appr...
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| Format: | Others |
| Language: | English |
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University of North Texas
2012
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| Online Access: | https://digital.library.unt.edu/ark:/67531/metadc149593/ |