Factors Associated with Behavioral Intention to Disclose Personal Information on Geosocial Networking Applications

Information privacy is a major concern for consumers adopting emerging technologies dependent on location-based services. This study sought to determine whether a relationship exists among factors of personalization, locatability, perceived playfulness, privacy concern and behavioral intention to di...

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Bibliographic Details
Main Author: Cox, Trissa
Other Authors: Schamber, Linda
Format: Others
Language:English
Published: University of North Texas 2012
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc115059/