BLACK WOMEN’S PERSPECTIVES ON BREAST CANCER DETECTION MESSAGING

A qualitative approach was used to explore the influence of mass media campaigns on Black women’s perceptions of breast cancer. The primary purpose of this study was to address the high breast cancer mortality rate among young Black women, thus informing strategies to increase awareness of risk and...

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Bibliographic Details
Main Author: Damron, Denise M.
Format: Others
Published: UKnowledge 2017
Subjects:
Online Access:http://uknowledge.uky.edu/comm_etds/63
http://uknowledge.uky.edu/cgi/viewcontent.cgi?article=1063&context=comm_etds