Investigating the Effects and Persuasive Mechanisms of Expository and Narrative HPV Vaccine Messages

Investigating the Effects and Persuasive Mechanisms of Expository and Narrative HPV Vaccine Messages

The purpose of this study is to examine the effects and persuasive mechanisms of expository and narrative HPV vaccine messages targeted toward young men. The researcher used the Centers for Disease Control and Prevention’s HPV facts for men as a framework for the expository message condition. He als...

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Bibliographic Details
Main Author: Parrish, Adam J.
Format: Others
Published: UKnowledge 2015
Subjects:
persuasion
HPV
narrative
expository
argument strength
perceived realism
Communication
Online Access:http://uknowledge.uky.edu/comm_etds/44
http://uknowledge.uky.edu/cgi/viewcontent.cgi?article=1043&context=comm_etds

Internet

http://uknowledge.uky.edu/comm_etds/44
http://uknowledge.uky.edu/cgi/viewcontent.cgi?article=1043&context=comm_etds

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