Methods to Improve Privacy and Loyalty in Online Commerce
Online customers are hardly able to verify the claims of online vendors to respect and protect their privacy, especially when it comes to the collection of personal data and its use. However, the collection itself is not the primary problem — it is the linkage of the data to a person's real-wor...
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Format: | Others |
Language: | English en |
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2008
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Online Access: | http://tuprints.ulb.tu-darmstadt.de/942/1/PhD-Enzmann07.pdf Enzmann, Matthias <http://tuprints.ulb.tu-darmstadt.de/view/person/Enzmann=3AMatthias=3A=3A.html> : Methods to Improve Privacy and Loyalty in Online Commerce. [Online-Edition] Technische Universität, Darmstadt [Ph.D. Thesis], (2008) |
Internet
http://tuprints.ulb.tu-darmstadt.de/942/1/PhD-Enzmann07.pdfEnzmann, Matthias <http://tuprints.ulb.tu-darmstadt.de/view/person/Enzmann=3AMatthias=3A=3A.html> : Methods to Improve Privacy and Loyalty in Online Commerce. [Online-Edition] Technische Universität, Darmstadt [Ph.D. Thesis], (2008)