The Antecedents and Consequences of Price Fairness in Tourism
Pricing strategies (e.g. yield management) in the tourism industry, known as non-transparent pricing, have raised fairness issues, and more recently, new pricing schemes in the airline industry have been controversial issues in terms of price fairness. Nonetheless, few tourism researchers have studi...
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| Format: | Others |
| Language: | en_US |
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2012
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| Online Access: | http://hdl.handle.net/1969.1/ETD-TAMU-2010-12-8918 |