An Exploratory Examination of the Impact of Web Functionality across the Customer Service Life Cycle

Using the resource-based view (RBV) of the firm, this research examines how organizations integrate organizational resources with Web technology to implement Web functionalities to support the four stages of the Customer Service Life Cycle (CSLC). This research examines how combinations of Web funct...

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Bibliographic Details
Main Author: Pearson, Ann M.
Format: Others
Published: OpenSIUC 2009
Subjects:
Online Access:https://opensiuc.lib.siu.edu/dissertations/282
https://opensiuc.lib.siu.edu/cgi/viewcontent.cgi?article=1282&context=dissertations