An Exploratory Examination of the Impact of Web Functionality across the Customer Service Life Cycle
Using the resource-based view (RBV) of the firm, this research examines how organizations integrate organizational resources with Web technology to implement Web functionalities to support the four stages of the Customer Service Life Cycle (CSLC). This research examines how combinations of Web funct...
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OpenSIUC
2009
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Online Access: | https://opensiuc.lib.siu.edu/dissertations/282 https://opensiuc.lib.siu.edu/cgi/viewcontent.cgi?article=1282&context=dissertations |