Hedonic analysis of gasoline retailing
Researchers have difficulty modeling the influence of retailing attributes on consumer choice. The literature of retailing that has dealt with this issue has conventionally used experimental data for estimating the influence of retailing attributes on consumer behavior. The present research applies...
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Format: | Others |
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PDXScholar
1988
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Online Access: | https://pdxscholar.library.pdx.edu/open_access_etds/1214 https://pdxscholar.library.pdx.edu/cgi/viewcontent.cgi?article=2213&context=open_access_etds |