Stakeholders of product management in case companies

Abstract. In the current markets, the demand for new products and services have emerged as a consequence of globalization and with it, a healthy competition for market shares and product positioning arise, which have led to technological innovation of products and services. The companies are in a co...

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Bibliographic Details
Main Author: Galdos Palomino, C. (Claudia)
Format: Dissertation
Language:English
Published: University of Oulu 2019
Online Access:http://jultika.oulu.fi/Record/nbnfioulu-201911213118