Defining a value co-creation based business model:case ice wall service

It has been emphasized that companies can maximize the value in target customer segments by successfully managing the value co-creation. However, it has been argued that there is a lack of researches in academic literature focused on providing theoretical frameworks to help organizations to manage t...

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Bibliographic Details
Main Author: Kauhanen, K. (Kaisa)
Format: Dissertation
Language:English
Published: University of Oulu 2015
Subjects:
Online Access:http://urn.fi/URN:NBN:fi:oulu-201502191105
http://nbn-resolving.de/urn:nbn:fi:oulu-201502191105