Soutěž a tranzice: odlišné přístupy k national brandingu v Estonsku a Litvě
In the early 2000s, Estonia and Latvia adopted nation branding strategies as a means of progressing their transition towards becoming European Union and NATO member states. While both states inherited very similar regional identities centred on a Baltic regional grouping, Estonia and Latvia diverged...
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Format: | Dissertation |
Language: | English |
Published: |
2020
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Online Access: | http://www.nusl.cz/ntk/nusl-437046 |