Commercial style market research for Navy activities
Approved for public release; distribution is unlimited. === This thesis investigates the nature and functions of commercial style market research. It examines the issues and barriers which face Navy contracting personnel should commercial style market research be assimilated and employed at contract...
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| Language: | en_US |
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Monterey, California. Naval Postgraduate School
2014
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| Online Access: | http://hdl.handle.net/10945/39765 |