Market research in the United States Navy: a study of the skills and tools required to conduct market research

The purpose of this thesis is to evaluate the current practice for budget estimation and resource allocation in Marine Corps Formal Schools for potential improvement. The methodology used devises a budgeting system that reflects variation in activity level, or output requirements, and how costs chan...

Full description

Bibliographic Details
Main Author: Polowczyk, John Phillip.
Other Authors: Menker, Janice M.
Language:en_US
Published: Monterey, California. Naval Postgraduate School 2013
Online Access:http://hdl.handle.net/10945/32032