Internal Brand Training in the Learning Industry
Companies in the learning industry are in the business-to-business marketplace and the companies focus on providing services to their customers. In service businesses delivering on the brand promise is aligned with the services employees deliver to customers. The learning industry was used to resear...
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| Format: | Others |
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NSUWorks
2013
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| Online Access: | http://nsuworks.nova.edu/hsbe_etd/31 http://nsuworks.nova.edu/cgi/viewcontent.cgi?article=1030&context=hsbe_etd |