Developing a Framework for Evaluation of Corporate Non-Transactional Business-to-Consumer Web Sites: A Descriptive Study
During the soaring information economy of the last decade, organizations spent large sums of money on the development of Web sites without much knowledge of their performance value. In time, organizations realized that measuring Web site performance to determine value was fundamental. For transactio...
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Format: | Others |
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NSUWorks
2010
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Online Access: | http://nsuworks.nova.edu/gscis_etd/356 http://nsuworks.nova.edu/cgi/viewcontent.cgi?article=1355&context=gscis_etd |