The effect of new media on print magazine journalism in South Africa: an examination of the case study of Rooi Rose magazine's strategy to encourage user engagement online
Thesis (M.A.)--University of the Witwatersrand, Faculty of Humanities, Journalism and Media studies, 2014. === New technologies and shifts in audience media management require change in the business models and tactics adopted by publishers of magazines and other traditional media if they are to main...
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| Format: | Others |
| Language: | en |
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2014
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| Online Access: | http://hdl.handle.net/10539/15016 |