Moderating effect of service innovation in the Unified Theory of Acceptance and Use of Technology model – a mobile banking app perspective
The retail banking sector is undergoing unprecedented business disruptions due to changing consumer patterns and increased competition from non-banking institutions. The most practical responses to these new risks are digitalisation of the retail banking services and sourcing pragmatic approaches to...
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University of Pretoria
2021
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| Online Access: | http://hdl.handle.net/2263/80482 Morathi, R 2020, Moderating effect of service innovation in the Unified Theory of Acceptance and Use of Technology model – a mobile banking app perspective, MPhil Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/80482> |
Internet
http://hdl.handle.net/2263/80482Morathi, R 2020, Moderating effect of service innovation in the Unified Theory of Acceptance and Use of Technology model – a mobile banking app perspective, MPhil Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/80482>