The antecedents of sustained competitive advantage in low income markets : a financial services analysis
Businesses are currently operating in an environment characterised by constant change due to, an increase in competitive rivalry, erratic global events, continuous change in customer needs, technological developments and a changing regulatory landscape (Osisioma, Nzewi & Mgbemena, 2016). Based o...
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Language: | en |
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University of Pretoria
2018
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Online Access: | http://hdl.handle.net/2263/64880 Mbha, N 2017, The antecedents of sustained competitive advantage in low income markets : a financial services analysis, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/64880> |