Getting people healthier : influencing gym behaviour through communication framing

The majority of the South African gym population don’t visit the gym enough to reap the health rewards. This is not only detrimental for the individual, but also the country as a whole as it impacts the economy. Numerous information driven interventions have been deployed in the hope of motivatin...

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Bibliographic Details
Main Author: Raubenheimer, Christina
Other Authors: Rensburg, Ronel S.
Language:en
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/2263/50767
Raubenheimer, C 2015, Getting people healthier : influencing gym behaviour through communication framing, MPhil Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/50767>