Looking back and forth: examining communication processes in a marketing research organisation

Looking back and forth: examining communication processes in a marketing research organisation

Communication has been identified as an essential part of a successfully perpetuating system. In conjunction with systemic feedback processes, communication, by its very nature, plays an integral role in the way that the system operates and continues to survive. General systems theory sees communica...

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Bibliographic Details
Main Author: Watt, Candice L
Other Authors: Dr C Wagner
Published: 2013
Subjects:
General systems theory
Organisational design
Teams
Feedback
Communication and feedback processes
Organisational culture
Performance appraisal
360 degree feedback
Marketing research
Organisation
Communication
UCTD
Online Access:http://hdl.handle.net/2263/26380
Watt, C 2005, Looking back and forth: examining communication processes in a marketing research organisation, MA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/26380 >
http://upetd.up.ac.za/thesis/available/etd-07172007-151903/

Internet

http://hdl.handle.net/2263/26380
Watt, C 2005, Looking back and forth: examining communication processes in a marketing research organisation, MA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/26380 >
http://upetd.up.ac.za/thesis/available/etd-07172007-151903/

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