Credibility in an E-retailer : a South African perspective

South Africa appears to lag behind the international community in transacting online (B2C) e-retailers with only certain industries performing very well online. The evidence of lack of online spending was experienced by the author when creating an online retail travel company www.travesphere.co.za....

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Bibliographic Details
Main Author: Williams, Rodger
Other Authors: Dr H Barnard
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/2263/23535
Williams, R 2007, Credibility in an e-retailer : a South African perspective, MBA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/23535 >
http://upetd.up.ac.za/thesis/available/etd-03282010-121848/