Benefits and barriers emerging market SME’s face when adopting e-commerce

The study aims to research the possible benefits that SME’s can attain as well as any barriers that they face in an emerging market economy when adopting e-commerce. E-commerce has been growing globally at an astounding rate and even more so in the emerging markets, albeit from a low base. The expec...

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Bibliographic Details
Main Author: Kruger, Hendrik J.C.
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/2263/23416
Kruger, HJC 2007, Benefits and barriers emerging market SME’s face when adopting e-commerce, MBA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://hdl.handle.net/2263/23416 >
http://upetd.up.ac.za/thesis/available/etd-03232010-134835/