An investigation into the impact of customer service quality on customer satisfaction with particular reference to the carbonated soft drink industry in South Africa
Final draft report presented to the Graduate School of Business Leadership, University of South Africa === The main purpose of this study is to ascertain the major service quality variables that determine customer satisfaction for the Carbonated Soft Drink market which is dynamic and is also part of...
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| Format: | Others |
| Language: | en |
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2010
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| Online Access: | http://hdl.handle.net/10500/3143 |