The use of social media marketing in telecommunication business: an exploratory study of Econet Wireless Zimbabwe Limited

The study focused on the use of social media marketing in the telecommunication business in Zimbabwe, as it has received limited attention in the literature available to date. The study aimed to explore the use of social media marketing in a telecommunications business- Econet Wireless Zimbabwe L...

Full description

Bibliographic Details
Main Author: Makwara, Patience Tsitsi
Other Authors: Wessels, C.
Format: Others
Language:en
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10500/27111

Similar Items