Personal branding and career success : an empirical investigation
Knowledge about personal branding, the development and sustaining of a personal brand and the link between personal branding and career success did not exist in a scientifically structured manner. The purpose of this study was to understand what the elements of personal branding are and what it t...
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| Format: | Others |
| Language: | en |
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2019
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| Online Access: | http://hdl.handle.net/10500/25900 |