Effective marketing strategies for township schools in the Gauteng Province

Effective marketing strategies for township schools in the Gauteng Province

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This Mixed Method Research Project examines the possible marketing strategies that can be used to market township schools in the Gauteng province, within an increasingly competitive educational system. These strategies are investigated within the largely unbalanced infrastructural and resource dicho...

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Bibliographic Details
Main Author: Mpofu, Ian
Other Authors: Van Wyk, Michael
Format: Others
Language:en
Published: 2014
Subjects:
School marketing
Qualitative
Quantitative
Pragmatism
Enterpretivism
Research paradigms
Grounded theory
371.207096822
Public schools > South Africa > Gauteng > Marketing
Online Access:Mpofu, Ian (2014) Effective marketing strategies for township schools in the Gauteng Province, University of South Africa, Pretoria, <http://hdl.handle.net/10500/13516>
http://hdl.handle.net/10500/13516

Internet

Mpofu, Ian (2014) Effective marketing strategies for township schools in the Gauteng Province, University of South Africa, Pretoria, <http://hdl.handle.net/10500/13516>
http://hdl.handle.net/10500/13516

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