An investigation into whether customer care initiatives are being implemented on South African e-commerce web sites.

This study examined whether customer care initiatives are being implemented on South African e-commerce web sites. The customer care initiatives are categorised into four sections: • General section which assessed the website's content, • Contact section which assessed vanous contact mechanisms...

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Bibliographic Details
Main Author: Davies, Nicola Jane.
Other Authors: Vigar-Ellis, Debbie.
Language:en
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10413/1954

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