The role of strategic leadership in facilitating sustainable competitive advantage

M. Comm. === The primary purpose of this study was to consider the components of each pillar of competitive advantage, how leadership influences each pillar and to determine whether this in turn influences customer satisfaction and/or sustainable competitive advantage leading to the survival of the...

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Bibliographic Details
Main Author: Maree, Suzaan
Published: 2012
Subjects:
Online Access:http://hdl.handle.net/10210/4847