Developing consumption feedback principles for monthly utility bills informed by behavioural economics: evidence from controlled experiments

Better feedback principles for the utility bills in South Africa need to be developed. Utility providers might be able to "nudge" consumers towards more desirable consumption patterns by delivering simpler and better feedback informed by applied behavioural sciences. Two sets of controlled...

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Bibliographic Details
Main Author: Brühl, Johanna Maria
Other Authors: Visser, Martine
Format: Dissertation
Language:English
Published: University of Cape Town 2017
Subjects:
Online Access:http://hdl.handle.net/11427/25060